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Welcome To The Embroidery Business Academy


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Academy Training Levels

Gold Level

  • Skill Level 1-Mastering Embroidery Skills
  • Skill Level 2 – Increase Quality & Your Confidence

Platlinum Level

  • Skill Level 1-Mastering Embroidery Skills
  • Skill Level 2 – Increase Quality & Your Confidence
  • Skill Level 3 – Organize Your  Business (Bookkeeping excluded)
  • Skill Level 4 – Marketing Your Business

Titanium Level

  • Skill Level 1-Mastering Embroidery Skills
  • Skill Level 2 – Increase Quality & Your Confidence
  • Skill Level 3 – Organize Your  Business
  • Skill Level 4 – Marketing Your Business
  • Skill Level 5 – Advanced Programs

Monthly Training


Next Monthly Training


Members Support Desk

This is Joyce Jagger, The Embroidery Coach, and I want to welcome you to this program. You made a great decision to sign up for the Embroidery Business Academy.

The Embroidery Business Academy is the home for all of our Embroidery Business Training. This is the place for you to learn how to take your embroidery business seriously and turn it into a real profitable business.  Whatever program level you signed up for, Gold, Patinum or Titanium, you will be able to access through this portal. The information that is contained here is very important. It has taken me years to learn all that I have included and I am still learning more each day as new techniques and fabrics are created. This entire program is all about skill transfer. My goal here is to pass my 40 plus years of knowledge on to you. I want to help you increase your skills, so you can make more money now and forever.

I want to acknowledge you for signing up for this program. You made the right decision to become a professionally trained embroiderer. Whether you are new to embroidery or have been doing embroidery for quite some time, this program will help you increase your skill level, give you shortcuts and tips that you may not have been exposed to before, help you attract more clients, and develop more repeat customers.

I want to briefly go over how you find all the information. On the main page, you will click on the Members Log In link in the Top Right corner of the page. You will then be taken to the login page where you will enter your Username and Password. The Username is usually your email address from the registration form you previously filled out. If you have any challenges you can email us at

After you log in, you will go to the column on the LEFT SIDE of the page to see what Skill Set levels are included in your membership. Go to the top of the page and click on the Skill Set Level to get started.  When you open up the page, you will find the individual Sections listed that are applicable to your level of membership.  When you click on the Subject, you will find all of the videos, some articles, and other information about that particular subject.

To Get The Most Benefit From Each Program 

To watch the videos, you can just click on the video. Most of them are very short, but you want to watch them over and over. My coach says that it takes 7 times of watching and hearing something for lessons to become so matter of fact that you do not have to think about the action. I have kept each one very simple and to the point, but that does not mean that you can watch it once or twice and remember it at a moment’s notice. That will not happen; especially, when you run into a problem.

What I would like for you to do is to download all of the Articles & Guides and place them inside of a 3-ring binder so that you will have all of your information in front of you for a good reference guide. This makes it easy to look something up when you need help.

Remember what I said in the beginning, I am transferring my skill set to you, but if you do not practice and practice, you will not remember, and that skill will not have been transferred to you!

The last component is our private Facebook Group. I want you to click on the link to get started as soon as possible. Click on the link to join and someone will approve you as soon as they see it. Go to

In our Titanium Level, we offer a Certification program, Certified Embroidery Business Specialist (CEBS).

The Certification is a test that you can take that is based on the curriculum in all of the modules of your membership level. That certification acts as accountability to make sure that you learn the key ideas that are taught in this program.

Certification means you will have more credibility and will be able to attract more clients or a higher level of clientele! Your customers will look at you differently and realize that you are not just an average embroiderer, but a real professional. You will be able to add these letters of credential after your name.

Wouldn’t it be great to be able to hand someone a business card with your name on it that has a certification added!
Rebecca Sanders, CEBS or Brandon Davis, CEBS

What a great feeling of confidence your customers will have, knowing that they are working with someone that has a certification!

I look forward to working with you inside of the Embroidery Business Academy!

Joyce Jagger
The Embroidery Coach